CRU Strategy Platform
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Strategy

Navigating whatever comes

Experience counts. CRU has the strongest pedigree in advising the world's biggest technological and industrial businesses on game-changing strategies.

We have advised thousands of organisations through countless scenarios - from discussing technological shifts needed to lower carbon emissions, to ensuring compliance with upcoming policy changes - all while taking care of their bottom line. Wherever your ultimate vision lies, we'll use our experience to guide you there.

Ship and containers in the sea

Our capabilities

Strategy Development

Avoid costly mistakes, lead with thought, plan ahead, and foster alignment for impactful strategies.

Negotiation Support

Partner with CRU for reliable information and market intelligence for negotiation support. Leverage our expertise and insights to foster collaboration and make informed decisions in competitive markets.

Expert Witness

CRU can support your business with legal complexities by providing expert witness services, backed up by robust data and forecasts.

Valuation

Navigate commodity market complexities confidently with CRU's reliable and independent valuations. Gain insights for informed decision-making and thrive in dynamic markets.

Sustainability

With a robust toolkit of data, expertise and strategic insights, we support our clients across diverse challenges, from net zero roadmaps and product marketing strategies to raw materials sourcing, industry benchmarking, scenario analysis and planning.

Our previous work

We work with companies, financials, governments and associations from all over the world, and have done since our founding in 1969.

The following is a small sample of the hundreds of bespoke projects we execute every year across different industries, commodities and practice areas.

Global Steel Manufacturer

Global Steel Manufacturer

Strategic transformation roadmap for decarbonisation

2025

Major Mining Company

Major Mining Company

Asset valuation and portfolio optimization

2025

International Trading Firm

International Trading Firm

Market entry strategy for emerging commodities

2024

Government Agency

Government Agency

Policy framework for energy transition

2024

Fertilizer Producer

Fertilizer Producer

Supply chain resilience strategy

2024

Investment Bank

Investment Bank

Commodity price forecasting model development

2023

Meet the consultants

Why choose CRU

Why choose us?

At CRU, we offer a suite of comprehensive solution services designed to empower various stakeholders in rapidly-evolving markets. Our unwavering commitment to delivering unparalleled insights and data-driven solutions enables you to make informed decisions, refine your strategies, and maintain a competitive edge.

Featured Content

CRU Special Reports

Solutions

CRU Special Reports

Specialist Insight into Emerging and Niche Commodity Trends

Energy Transition Report

Insights

Energy Transition Report

Decarbonisation pathways for heavy industries

Carbon Markets Update

Analysis

Carbon Markets Update

CBAM implementation and compliance strategies

Battery Materials Outlook

Research

Battery Materials Outlook

Supply and demand forecasts to 2030

Find Out More About CRU's Services

CRU's unique services are the product of both our in-depth understanding of the markets and close contact with our customers. We want to hear from you.

Head Office
1st Floor, MidCity Place, 71 High Holborn, London, WC1V 6EA, United Kingdom

Phone
+44 20 7903 2000

Email
info@crugroup.com

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